Using e-mail to deliver marketing messages and newsletters is a cost-effective way to communicate with prospects and existing clients or donors. We can help you along the way with professional design to maximize your message, manage your e-mail lists, and deliver your message to your target audience. E-mail personalization can be used to talk to your audience on a one-to-one level.
Another strong advantage of e-mail marketing is the ability to integrate with other online content such as social media sites, videos and especially your own web-site. This helps direct your audience to further resources while also helping to build search engine rankings of your own website! And finally, e-mail marketing allows for sophisticated tracking of “open rates” to help you measure the effectiveness of any campaign!
How we can help…
CL Graphics can help your organization establish an e-mail campaign or work to update an existing version with fresh graphics and content. Our design professionals will assist you in the creation of easy to use templates – offer ideas and suggestions on what to include, especially with links to other sites and content. We can pull in your existing database of e-mail addresses and help assist you in further developing this list. Through our relationship with Constant Contact we host your e-mail database and update as you supply future additions.
On a pre-determined schedule we will coordinate with your staff to obtain timely content, photos, event information and more. We will then create the e-mail blast as a proof for you to review and amend – then once approved will coordinate the actual sending.